TIS WHEELS MINIMUM ADVERTISED PRICE (MAP) POLICY

 

To protect our dealer network and preserve the prestige of the TIS Wheels brand (“TIS

Wheels” or the Company”), TIS Wheels has unilaterally adopted this Minimum Advertised

Price Policy (“MAP Policy”).

Advertising practices that focus primarily on price can damage brand image, erode market

value, and weaken the goodwill associated with our trademarks and brand. This MAP Policy

ensures that all TIS Wheels products are advertised and promoted in a manner that

maintains the integrity, reputation, and long-term value of the TIS Wheels brand. It also

prevents unauthorized discounters from freeriding on the marketing investments made by

authorized dealers.

This MAP Policy applies to all consumer sales of TIS Wheels branded products (“Products”).

TIS Wheels does not request or require agreement to comply; however, non-compliance

will result in the consequences as set forth herein.

 

Minimum Advertised Price

 

The minimum advertised price (“MAP”) for each Product can be found here:

https://tiswheels.com/map-policy/

Resellers may not advertise any Product below the established MAP. Notwithstanding the

foregoing, this MAP Policy does not restrict a reseller’s ability to independently set their

actual resale price. We recognize that resellers are free to make decisions related to the

price at which the Products are sold without consulting the Company.

MAP pricing is set exclusively by TIS Wheels and may be updated at any time. If a Product

does not appear on the current MAP sheet or new product release sheets, it is not subject to

this MAP Policy. The most recently published MAP sheet is always considered in effect.

Failure to receive, acknowledge, or download an updated MAP sheet does not exempt

compliance. The most recent MAP sheet may always be obtained by emailing

map@tiswheels.com.

 

Scope of Advertisements

 

This MAP Policy applies to all public-facing advertisements, including online listings, ecommerce

platforms, mobile applications, search engine advertisements, printed materials,

marketplace listings, social media posts or shop integrations, SMS, automated messages,

and any digital or traditional media where pricing is publicly displayed.

Prohibited Promotions

The following are prohibited if they result in an advertised price below MAP:

• Coupons, promo codes, rebates, Buy One Get One (BOGO) promotions, bundled offers

(with or without TIS Wheel products), loyalty or membership discounts, free premiums tied

directly to price reductions, and app-only discounts.

• Strike-through pricing, “call for price,” “email for lowest price,” “best offer,” “add to cart to

see price,” or any phrasing implying a below-MAP price are prohibited to the extent a price

below MAP is displayed prior to the Products being placed in a customer’s shopping cart.

With that said, discounts in this form are permissible so long as the final net price is only

shown “in cart.”

• Any pricing method intended to bypass this MAP Policy are prohibited, including cart-triggered

price reductions (other than as set forth above), abandoned-cart or retargeting

emails with discounted pricing, dynamic or algorithmic pricing, browser-history-based

pricing, IP-based or geo-located pricing, mobile-app-exclusive discounts, or automated

pricing triggered by user behavior.

• The Company may deem any action as non-compliant with this MAP Policy if it is intended

to circumvent or has the effect of circumventing the letter or spirit of the MAP Policy.

 

Permitted Promotions

 

The following do not violate this MAP Policy, provided the advertised price remains at or

above MAP:

• Free shipping

• Free handling

• Free financing

• Non-TIS gift-with-purchase promotions

• “Friends & Family” promotions

 

Advertisements stating a reseller has the “lowest prices,” will “beat competitors’ prices,” or

similar language are permitted, so long as the advertised price adheres to this MAP Policy.

Responsibility for Marketplace, Affiliate & Dropship Channels

Resellers are fully responsible for MAP compliance across all channels they control or

influence, including marketplace storefronts, software-managed or feed-driven listings,

affiliate or influencer storefronts, dropship partners, API-connected catalogs, and thirdparty

listing or repricing services. Violations by affiliates, partners, or automated systems

will be treated as violations by the reseller.

 

TIS Wheels Promotional Events

 

TIS Wheels may temporarily adjust or suspend MAP requirements during official brand

promotions. TIS Wheels reserves the right to modify MAP pricing or the MAP Policy terms

at this time. Any promotions, adjustments, or suspensions are only valid for the time period

specified by TIS Wheels.

No Third-Party Rights & No Price Discussions

Resellers may not discuss competitors’ pricing with TIS Wheels. TIS Wheels will not

respond to inquiries or requests involving other dealers’ pricing.

No Agreement Implied

This MAP Policy is not a contract, and TIS Wheels will not solicit or accept agreement to

comply.

TIS Sole Discretion

All interpretations, enforcement actions, exceptions, and modifications are made solely at

the discretion of TIS Wheels.

 

TIS WHEELS MAP ENFORCEMENT & THREE-STRIKE POLICY

 

Monitoring & Enforcement

TIS Wheels actively monitors advertised pricing across all platforms. TIS Wheels enforces a

Three-Strike Policy with respect to pricing violations and reserves the right to take

corrective action in accordance with this policy.

 

Strike 1

Written notification of violation(s), immediate service disruption, written confirmation of

corrective action required, follow-up compliance audit requiring 100% compliance, and

service reinstated within 14 days after approval.

 

Strike 2

Second written notification, immediate service disruption, written confirmation required,

full MAP compliance audit, and service reinstated within 30 days after approval.

 

Strike 3

Third written notification, immediate service suspension, written confirmation required,

full compliance audit requiring complete adherence, and service reinstated within 90 days

after approval.

Habitual or Repeat Violators

TIS Wheels may classify any reseller with repeated or intentional MAP violations as a

habitual violator and bypass the Three-Strike system, imposing immediate suspension or

termination at its sole discretion.

Failure to Correct Violations

If a reseller fails to correct violations during suspension, a notice letter will be issued

resulting in indefinite suspension. Reinstatement requires full corrective action, a complete

compliance audit, and written approval from TIS Wheels.